Firstech Socials
Social Media Management
Firstech’s top brands are Compustar, DroneMobile, and Momento. As a marketing manager, I was in charge of building and growing the social media presence of each brand. I planned the content and created the posting schedule every month, aiming for two post per week, per brand account. I also wrote the captions and scheduled every post on social media, all while developing content for Compustar—Firstech’s flagship brand.
Facebook : Compustar
Instagram: @compustaronline
February 2021
Instagram Followers: 4.1K
April 2024
Instagram Followers: 13.7K
Facebook : DroneMobile
Instagram: @dronemobile
February 2021
Instagram Followers: 1.7K
April 2024
Instagram Followers: 7.4K
Facebook : Momento
Instagram: @momentocam
February 2021
Instagram Followers: N/A
April 2024
Instagram Followers: 1.2K
Post Examples
These are just a few of the posts that I published on each brand’s social media account. I personally photographed all the photos for Compustar, DroneMobile, and Momento. All the Compustar posts below were created and edited by me. Not displayed here are the high engagement videos and reels that I either directed, edited, or procured from our retail partners.
Analytics
Marketing analytics have been imperative to the growth of Firstech’s brands, most notable on social media. By continuously analyzing key performance indicators and metrics including: engagement, impressions, reach, and return on investment (ROI), I streamlined Firstech’s social media output while maintaining growth.
My data-backed approach to marketing has allowed me to make many important decisions—determining marketing strategy, content production, and budget allocation. This has resulted in significant social media growth for multiple brands across several platforms.
